Get Listed in Directories

When someone searches for your business type in your area, your website may come up in the search results, but with luck, some of these directory pages will pop up, as ell. This way you get placement on several search results pages.

There are several local directories you should manage manually. First and foremost, is Google My Business, a listing of businesses associated with Google Maps, used to provide local results to the Google searches. You should also manage your Bing places for business results manually. You also need to submit to a directory service such as advicelocal, signup, brightlocal, or Yellow Pages.

Google  My Business logo

You should also look for specialty directories. An easy way to do that is to search for your business type, like cosmetic surgery, along with the word ‘directory’. If you also add the name of your city to your search phrase, you’ll sometimes find even more specific directories.

Don’t forget niche directories. Try this, assume you’re in the landscaping business. You also sell and install grass sod. Search for ‘grass sod directories’ and see what you get. You can do this for any business or product.

Local is King

Have you ever heard the term “Local s King”? It’s the same for local business directories too. Search for your town or city name, along with the words ‘business directory’. You may be surprised at what pops up. Local pages, business directories, and local directories can be an easy way to get links to your site, so spend a little time looking around for what’s available to your business.

There are hundreds of different ways to create links. A little brainstorming and time you can find the right directory that works for you.

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